Category Archives: Sports & Entertainment

Gold Medal Physics: The Science of Sports

Nothing is quite as thrilling as watching superior athletes do the seemingly impossible. From Doug Flutie’s “Hail Mary” pass to Lance Armstrong’s record-breaking climb of Alp d’Huez to David Beckham’s astounding ability to bend a soccer kick, we marvel and … Continue reading

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Compressibility, Turbulence and High Speed Flow

This book introduces the reader to the field of compressible turbulence and compressible turbulent flows across a broad speed range through a unique complimentary treatment of both the theoretical foundations and the measurement and analysis tools currently used. For the … Continue reading

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Entertainment Industrialised: The Emergence of the International Film Industry, 1890-1940 (Cambridge Studies in Economic History – Second Series)

Entertainment Industrialised is the first study to compare the emergence and economic development of the film industry in Britain, France and the United States between 1890 and 1940. Gerben Bakker investigates the commercialisation and industrialisation of live entertainment in the … Continue reading

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Introduction to Sport Marketing: A Practical Approach (Sport Management)

Introduction to Sport Marketing is a highly accessible text that presents the key principles and tools of sport marketing. Written by an expert in sport management and marketing, it combines clear explanations with case studies, exercises, web-based activities and illustrations, … Continue reading

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Advanced Theory and Practice in Sport Marketing

Advanced Theory and Practice in Sport Marketing is the first book to address this increasingly popular subject at an advanced level. Where existing sport marketing texts restate concepts learned at an introductory marketing level, this book goes beyond, by expanding … Continue reading

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Cash and Carry: The Spectacular Rise and Hard Fall of C.C. Pyle, America’s First Sports Agent

C.C.Cash and Carry Pyle made several fortunes representing professional football and tennis players–before losing everything and disappearing into history’s dustbin. This work reevaluates Pyle’s fast life and times while analyzing his extraordinary and enduring legacy. In 1925, Pyle rocked the … Continue reading

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Managing People in Sport Organizations: a strategic human resource management perspective (Sport Management)

Managing People in Sport Organizations provides a comprehensive overview of the theory and practice of managing people within a human resource management framework. It provides the reader with the skills to understand and work with people in sport organizations and, … Continue reading

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Brand NFL: Making and Selling America’s Favorite Sport (Caravan Book)

Professional football today is a $6 billion sports entertainment industry. In this astute field-level view of the National Football League since 1960, Michael Oriard looks closely at the development of the sport and at the image of the NFL and … Continue reading

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The Naked Truth: Why Hollywood Doesn’t Make X-rated Movies

From parents and teachers to politicians and policymakers, there is a din of voices participating in the debate over how young people are affected by violence, strong language, and explicit sexual activity in films. The Motion Picture Association of America … Continue reading

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Brand Hollywood: Selling Entertainment in a Global Media Age

From the growth in merchandising and product placement to the rise of the movie franchise, branding has become central to the modern blockbuster economy. In a wide-ranging analysis focusing on companies such as Disney, Dolby, Paramount, New Line and, in … Continue reading

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